Innovation, collaboration, and a holistic approach are needed to create the successful mobility of the future. This is just the beginning of a greater mission towards a greener mobility transition, which has been discussed during the World Passenger Festival in Vienna on October 4-5, 2023. The current reality of the railway, its future goals, and the impact of AI on the transport industry are some of the topics which were debated.

Those who think that AI is the sound of the future in mobility need to think again: it is already happening, for example, in traffic management, and will be increasingly important for all automation processes in the future. A data-driven approach is necessary to act more agilely and meet customers’ expectations, as emphasized in her keynote Veronique Stephan, Executive Board Member of the Swiss Railway Company, SBB.

Meeting passengers’ expectations stays in focus for the Austrian railway, ÖBB, too. To achieve the Green Deal goals and actively respond to climate change, Europe must collaborate and work on common solutions, highlighted Dr. Sabine Stock, Board Member of ÖBB. She pointed at the already vast international cooperation of the railway companies on long-distance routes across European countries.

In numerous break-out sessions, speakers were emphasizing the importance of data to make clear calculations and prepare holistic solutions, leading passengers from A to B without any fractions. Not only do trains play a crucial role here, but all other alternative transport means such as buses, bikes, and e-scooters.

Future-oriented thinking is required now due to the next generations, who are not keen to become owners of private cars anymore, but who also require accountable and reliable alternative transport means. Giving them a clear vision and purpose for all activities is crucial to winning in them loyal customers in the future, stated in the late panel discussion Iain Griffin, the CEO of Seatfrog.

Making more and more people resign from private cars in favour of public transport is still a challenge, and yet there are already many initiatives running to change it. The core message of many speakers is clear: we need to act now to stop climate change, and trains, buses, bikes, and all sharing options appear to be the right way to proceed.

At AI-CENTIVE we encourage challenges in citizens’ mobility behaviour, anticipate mobility needs when moving between locations in Austria, while promoting most sustainable environmentally friendly options as alternatives to private cars. Write us if you want to know more about the project and share your ideas with us: Sign up to our newsletter to stay up to date.